Partnering with customers to provide flooring made with lower-carbon Vinnolit GreenVin® PVC

• UK flooring manufacturer Altro uses Vinnolit GreenVin® PVC for the production of floor and wall systems designed for commercial and domestic spaces.
• GreenVin® PVC is produced with renewable power and has a lower carbon footprint – with carbon-dioxide savings of about 25% compared to conventionally produced ®Vinnolit PVC.

Altro, an established UK manufacturer of sustainable floor and wall systems for commercial and domestic spaces, has set itself the goal of significantly reducing its carbon footprint for scope 1 and 2 greenhouse gas emissions through a combination of increased efficiencies and renewable energy use. One component of Altro’s sustainability strategy is the use of lower-carbon Vinnolit GreenVin® PVC in the production of  Altro’s flooring products, manufactured in both the UK and Germany.  Altro supplies flooring to a wide range of sectors including healthcare, education, hospitality, leisure and retail.  Vinnolit GreenVin® PVC is utilised in the formulation of 90% of Altro’s global flooring products.

To manufacture GreenVin® PVC, Westlake Vinnolit purchases electricity generated from renewable sources, such as wind or hydropower, fed to the shared power grid and backed by high-quality renewable energy certificates (Guarantees of Origin / GOs).  In this way, GreenVin® PVC is made with 100% renewable power and provides customers a material with reduced CO₂ emissions. Depending on the PVC type, the carbon-dioxide savings of GreenVin® PVC are approximately 25% compared to conventionally produced ®Vinnolit PVC. The respective carbon footprint for the entire Vinnolit product portfolio was calculated by Sustainable AG in accordance with the ISO 14067 standard. Review and certification are carried out by TÜV Rheinland. “With a 2030 target to reduce our carbon footprint, the partnership we have with Westlake Vinnolit is key to our success. Our innovation and product development team is continually striving for high quality, carbon reducing materials and Vinnolit GreenVin® PVC has met that need”, says Sarah de los Rios, Altro’s Commercial and Marketing Director.

“With our GreenVin® product line, all ®Vinnolit PVC grades are also available as GreenVin® and GreenVin® bio-attributed products to customers – with identical technical specifications and processing properties”, confirms Dr. Thomas Brock, Director of the Business Unit Vinyls, Innovation, Technology at Westlake Vinnolit. “Vinyl flooring is the ideal material for demanding applications: durable, easy to clean and strong in design. With GreenVin® we have created an interesting opportunity for environmentally conscious companies, like Altro, to reduce their own carbon footprint and that of their products. At the same time, we support the goals of VinylPlus®, the European PVC industry’s voluntary commitment to sustainable development.”